Auraria Campus Strategic Plan

To meet the needs of a complex and ever-changing urban campus, the Auraria Higher Education Center (AHEC) embarked on a new strategic planning process in 2021. This report is a compilation of all decisions made during that process.

My main goal for this project was to create something straightforward regarding its data and analysis visualizations while simultaneously being beautiful and stimulating to the reader.

I used this project as a launchpad for a self-directed refresh of the AHEC brand, including an updated color palate and the addition of supporting fonts. Both provide a friendlier and less corporate feeling than the previous AHEC brand. In addition to these elements, I designed and incorporated all new custom icons.